Simple Life


At the end of 2016, we announced our intention to construct our first sites for our own portfolio of PRS assets under a new brand name – Simple Life. All of our future sites, as well as all sites within the PRS REIT will sit under the Simple Life umbrella and in due-course we expect the brand to be synonymous with best in class standard that the private rented sector has to offer.

Simple Life brings a variety of 2, 3 and 4 bedroom family homes to the rental market. All properties are built to a high standard with contemporary finishes and ‘scandi’ influenced interiors. Like all of our locations, our homes are in easy reach of handy transport links, great schools and local amenities.

With a dedicated Simple Life customer service team, desirable locations, high quality specification, communal ground maintenance and professional property management, our tenants can truly relax with total peace of mind that everything is taken care of – simple and easy.

We pride our Simple Life brand on not just providing homes, but creating like-minded, friendly communities – we would like renting with Simple Life to be a lifestyle choice and we aim to go above and beyond the ‘norm’ or expectations of a standard private rental landlord. Therefore, we are continually looking at ways in which we can add value for our tenants, whether this be through exclusive affiliate offers or through special Simple Life community events.

We have 4 sites completed to date under the Simple Life brand, consisting of 223 units. Another 11 sites are also in contract or under construction, covering the North West and the Midlands. The Simple Life brand is set to bring over 5000 new homes to the rental market over the next few years.

To visit the Simple Life consumer website, please visit:

New homes built and in progress to date:

Site NameNo. units
Woodbine Road50
Coral Mill Houses45
Coral Mill Apartments24
Durban Mill80
Galton Lock63
Park Grange House Apartments24
Hamilton Square59
Our Lady’s73
Silkin Green78
Holyoake Road123
Baytree Lane110
East Hill58
Manor Top (phase 1)78
Woodford Grange54
Shrewbury Close88
Highfield Green42
Cable Street162
Manor Top - Phase 285