The Simple Life Ice Cream Dash has become a staple in the event diary, and 2021 did not disappoint with a new van design and more developments than ever!
Over the course of 8 days, our team travelled over 750 miles visiting 47 developments up and down the country bringing plenty of soft-serve and flakes to our fantastic residents.
This was certainly our best turnout yet, with people lining the streets awaiting our arrival at virtually every location. Whilst we’ve all been enjoying a bit more freedom this summer, we were very grateful for the cooperation of all attendees in using our queuing system both for safety and ease to ensure everyone got a chance to receive a treat.
As with all our events, we’re often joined by people who don’t rent from Simple Life, but being part of that wider community is of real importance to us and we’re delighted to spread a little summer joy further afield!
The animals were out in force this year too, with cats and dogs enjoying a few licks – but Hilton Park went above and beyond with their very own T-Rex stomping along for some treats! We just need to hunt down that pet application form…
Thank you to everyone who participated, braving torrential rain and thunderstorms in Rochdale, to sunshine in Sheffield. As always, it’s our residents who make our events such a huge success, and we are delighted to bring them to your door.